By Emily Boeglin
The United Nations Children’s Fund (UNICEF) has created an ongoing nationwide campaign that provides clean water and adequate sanitation means to impoverished children around the world. The organization has designed a mobile web app, and by clicking on the link, at no cost, water can be immediatly donated.
The app, which can be found at uniceftapproject.org, challenges the user to spend some time without something far less vital than water: their phone.
UNICEF Tap Project is helping 768 million people around the world without access to safe drinking water. By giving up access to something far less important, anyone can help.
For every minute not spent on a phone, UNICEF donates water and water purification tablets. As time passes, the phone relays facts about water and the lack of it in many countries. This makes the Tap Project both generous and informative.
When the user returns to the phone, the progress is displayed and the phone states the difference made.
Now in its eighth year, the Tap Project is continuously adjusting and improving. Hillary Larman, Campus Initiative Fellow at the U.S. Fund for UNICEF, explains how grateful and happy the organization is for the wide-spread response it has from supporters, including college students.
Through word of mouth and social media, they now have millions of participants.
“We’re thrilled that so many people are willing to support the UNICEF Tap Project in just the beta test phase. Based on the response, we’ve made some adjustments.” Larman said.
Its popularity grows every day, and if it has not already been seen, someone will share it on Facebook soon.
For more information about the UNICEF tap project, visit uniceftap.org.